Director of Strategic Academic Communications & Marketing #FP328A
Posting Details
Posting Details
Job Title
Director of Strategic Academic Communications & Marketing
Department
UNIVERSITY MARKETING
Position Number
FP328A
Location
Norfolk, VA
Job Summary
The Director of Strategic Academic Communications and Marketing is responsible for strategic communication across ODU's colleges to their key audiences, including current students, prospective students, faculty, community/business leaders, and alumni. This position establishes service levels for college communications; integrates college efforts with the university's communications strategy; and surfaces important academic successes, opportunities, and research to other University Communications team members for inclusion in university-level stories and channels (social media, video, marketing, university news).
Position Type
FullTime
Type of Recruitment
General Public
Minimum Qualifications
Master's degree with an emphasis in communications, marketing, journalism or related field. Or a BA/BS degree with an emphasis in communications, marketing, journalism, or a related field with work experience equivalent to a master's degree in a related field.
- Demonstrated creativity, invention, imagination, originality and talent in branding, digital marketing, message development and strategic marketing.
- Strong project management skills with the ability to identify short- and long-range goals and contribute to effective and measurable outcomes.
- Some experience executing integrated communication efforts for a complex, multifaceted organization.
- Some experience in a variety of integrated marketing and communication mediums with the ability to plan, manage, produce and direct comprehensive strategies that incorporate print, digital and video communication to lead brand and brand messaging.
- Considerable experience working in highly collaborative environments requiring interpersonal communication competence, initiative, active listening, and emotional intelligence.
- Considerable experience in coordinating and developing communications across a variety of marketing channels.
Preferred Qualifications
- An-depth understanding of best practices in content development and delivery.
- Expertise in a variety of integrated marketing and communication mediums with the ability to plan, manage, produce and direct comprehensive strategies that incorporate print, digital and video communication to lead brand and brand messaging.
- Some experience in all aspects of public communications including, strategy, planning, project management, editing, and publishing.
- Considerable experience executing integrated communication efforts for a complex, multifaceted organization.
- Considerable experience in message development, visual branding, journey mapping and audience identification and segmentation.
Conditions of Employment
Job Open Date
03/30/2023
Open Until Filled
Yes
Application Review Date
04/17/2023
Job Close Date
Special Instructions to Applicants / Additional Materials Required
Criminal Background Check
The final candidate is required to complete a criminal history check.
Department Information
Equity Statement
It is the policy of Old Dominion University to provide equal employment, educational and social opportunities for all persons, without regard to race (or traits historically associated with race including hair texture, hair type, and protective hairstyles such as braids, locks, and twists), color, religion, sex or gender (including pregnancy, childbirth, or related medical conditions), national origin, gender identity or expression, age, veteran status, disability, political affiliation, sexual orientation or genetic information. Individuals from minoritized communities, women, veterans and individuals with disabilities are encouraged to apply.
Pay Transparency Nondiscrimination Provision
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or consistent with contractor's legal duty to furnish information.
ODU Statement
Old Dominion University, located in the City of Norfolk in the metropolitan Hampton Roads region of coastal Virginia, is a state-assisted, Carnegie doctoral/research-extensive institution that serves its students and enriches the Commonwealth of Virginia, the nation, and the world through rigorous academic programs, strategic partnerships, and active civic engagement. Its 24,000 students, including over 6,000 graduate students, form a diverse and multicultural community in six academic colleges. Through a collaborative and innovative approach to education and research, the University focuses on student learning and addresses critical needs in the professions. ODU's programs are offered on the main campus, at higher education centers in the region, and at numerous distance learning sites.